ChinaJoy BTOB Wraps Up Successfully | Flat Ads Marketing Campaign
From July 26 to July 29, the 21st ChinaJoy 2024 was grandly held at the Shanghai New International Expo Center, with the ChinaJoy BTOB business exhibition hall officially concluding on July 28. As one of the most renowned and influential annual events in the global digital entertainment industry, ChinaJoy brought together game and tech companies from around the world to showcase their latest technological achievements and innovative products.
As a leading global marketing platform, Flat Ads shone brightly at this year's ChinaJoy with its comprehensive global marketing and monetization solutions, becoming a standout in the exhibition. Flat Ads attracted significant attention from developers and attendees, with a steady stream of visitors exploring the latest global marketing trends, advanced ad tech solutions, and engaging in interactive activities—leaving with inspiration and delightful surprises.


1. Marketing and Monetization with a Global Perspective
Reaching the World: A Booster for Advertisers
As a leader in digital marketing, Flat Ads is committed to providing advertisers with efficient and precise performance marketing and promotion services. Our programmatic advertising platform and MediaBuy can help advertisers reach global audiences. Flat Ads boasts 700 million exclusive developer traffic and high-quality users across mainstream media, supporting various payment models such as CPC, CPI, CPA, and CPS.
During the exhibition, many advertisers expressed strong interest in our solutions, noting that Flat Ads' diverse ad formats and precise user targeting enable more effective brand promotion and user acquisition. An Indian client currently collaborating with us shared on-site: "Flat Ads has truly made our global advertising campaigns easier and more efficient."

Scaling Business Value: A Monetization Engine for Developers
For developers seeking monetization, Flat Ads can effectively enhance their commercial value. We know the challenges developers face in pursuing business growth and thus offer high-efficiency monetization solutions. With our secure and efficient SDK, developers can seamlessly integrate premium global ad resources. Leveraging advanced in-app bidding technology and smart algorithms, we maximize the value of every ad placement, driving higher ad revenue for developers.
Additionally, we provide diversified revenue streams through interactive ads, H5/casual game co-publishing, and other monetization methods. These initiatives not only boost monetization efficiency but also support sustained business growth.
At ChinaJoy, many developers praised Flat Ads' monetization capabilities. Numerous exhibitors have already achieved significant business growth by monetizing their traffic through Flat Ads.

2. Lighthouse Initiative: Interactive Experiences Leave a Lasting Impression
At ChinaJoy, Flat Ads, alongside industry partners such as AppGrowing, MeetSocial, TradPlus, and Data.ai, successfully launched the "CJ 2024 Treasure Hunt Mission—Lighthouse Initiative." It aimed to foster engagement and interaction with attendees through innovative activities. The event was met with enthusiasm, with participants enjoying both the fun and the rewards.

Moreover, Flat Ads prepared a variety of on-site lucky draws, with prizes including instant cameras, inflatable neck pillows, custom pens, blind boxes, and random cash rewards. These generous giveaways drew enthusiastic participation, making the lucky draw a major highlight of the event.


3. Fruitful Outcomes: Professional Expertise Paves the Way for Win-Win Collaboration
ChinaJoy is not just a platform for exhibition and exchange but also a bridge for cooperation and mutual success. Flat Ads attracted game and app developers from around the world gfor in-depth discussions on global marketing and monetization.
Flat Ads' expert team, with their rich industry experience and professional knowledge, provided comprehensive and personalized solutions and consulting services—covering global marketing trends, ad strategy recommendations, traffic optimization, and performance evaluation.
Flat Ads earned the trust of numerous developers through its robust technical capabilities and efficient, professional solutions, securing multiple on-site partnership agreements. Many developers continued discussions post-event to explore further collaboration opportunities.
It’s worth noting that Flat Ads has expanded beyond gaming into finance, entertainment, e-commerce, tools, and other sectors, achieving remarkable success. We have helped numerous clients achieve effective global business growth.
We are dedicated to serving as a bridge between developers and the market, offering full-spectrum marketing and monetization services to support more enterprises in their global expansion.


4. Looking Ahead: Join Us in Writing a New Chapter
Although this year's ChinaJoy has concluded, Flat Ads remains unwavering in its mission to help more enterprises and developers achieve global marketing and monetization success. Moving forward, we will continue to innovate and enhance our services, delivering superior solutions for advertisers and developers.
We warmly invite like-minded partners to join Flat Ads as we write a new chapter of collaboration and shared success. Let’s move forward together and explore new opportunities for global growth.
Finally, we extend our gratitude to all attendees and partners for their support and trust. We look forward to reuniting at future events!